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Last updated: 20 June 2026
Your trust is our priority. In short:
Sunseen is a trading name of Visual Freedoms LLC. We are the data controller for your personal data, in line with the UK GDPR and the Data Protection Act 2018, and we respect the privacy laws of the other countries we serve.
We do not knowingly collect data from children under 13 without the consent of a person with parental responsibility.
Our site uses cookies to work properly and improve your experience:
You can manage your choices at any time through the consent banner shown on your first visit.
We share data only where needed to serve you, with providers held to the same confidentiality:
We never sell your personal data.
As Visual Freedoms LLC is based in the United States, your data may be processed outside the United Kingdom, including in the United States. Where this happens, we rely on appropriate safeguards, such as the UK International Data Transfer Agreement (IDTA) or the UK Addendum to the EU Standard Contractual Clauses, and, where it applies, the UK Extension to the EU-US Data Privacy Framework.
We take security seriously and use technical and organisational measures, including SSL/TLS encryption, to protect your information against unauthorised access, loss or alteration.
Under UK and EU data protection law you have the right to access, correct, erase, restrict or object to the processing of your data, to data portability, and to withdraw consent. To exercise any right, email support@thesunseen.com. We will respond within one month. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
If you are a resident of the United States, you may have rights under your state privacy law, including, in California, under the CCPA as amended by the CPRA. These can include the right to know what personal information we hold, to delete it, to correct it, to opt out of the sale or sharing of your personal information, to limit the use of sensitive information, and not to be treated differently for exercising your rights. We do not sell your personal information for money. We may share limited information with advertising partners through cookies for targeted advertising, which California treats as "sharing"; you can opt out at any time through our cookie settings, by emailing support@thesunseen.com, or by using a Global Privacy Control (GPC) signal, which we honour. Residents of other US states with privacy laws (such as Virginia, Colorado and Connecticut) have similar rights and can contact us the same way.
If you are in Australia, the Australian Privacy Principles may apply to how we handle your personal information. You can ask us to access or correct your data by emailing support@thesunseen.com. We may disclose your data to overseas recipients, including in the United States (see International transfers). If you believe we have breached the Australian Privacy Principles, you can complain to us first, and then to the Office of the Australian Information Commissioner (oaic.gov.au).
If you are in New Zealand, the Privacy Act 2020 applies. You can ask us to access or correct your data by emailing support@thesunseen.com. We may disclose your data overseas, including to the United States, with appropriate safeguards. You can raise a concern with us, and then with the Office of the Privacy Commissioner (privacy.org.nz).
If you are in Canada, you have rights under PIPEDA and, in Quebec, under Law 25, including the right to access and correct your personal information. To exercise them, email support@thesunseen.com. You can also complain to the Office of the Privacy Commissioner of Canada (priv.gc.ca). For marketing emails to Canadian recipients, we rely on your express consent in line with Canada's Anti-Spam Legislation (CASL), we identify ourselves, and we include an unsubscribe link in every message.
We may update this policy from time to time. The latest version will always be on this page with its update date.